diff --git a/vcsserver/lib/logging_formatter.py b/vcsserver/lib/logging_formatter.py
new file mode 100644
--- /dev/null
+++ b/vcsserver/lib/logging_formatter.py
@@ -0,0 +1,53 @@
+# Copyright (C) 2010-2023 RhodeCode GmbH
+#
+# This program is free software: you can redistribute it and/or modify
+# it under the terms of the GNU Affero General Public License, version 3
+# (only), as published by the Free Software Foundation.
+#
+# This program is distributed in the hope that it will be useful,
+# but WITHOUT ANY WARRANTY; without even the implied warranty of
+# MERCHANTABILITY or FITNESS FOR A PARTICULAR PURPOSE.  See the
+# GNU General Public License for more details.
+#
+# You should have received a copy of the GNU Affero General Public License
+# along with this program.  If not, see <http://www.gnu.org/licenses/>.
+#
+# This program is dual-licensed. If you wish to learn more about the
+# RhodeCode Enterprise Edition, including its added features, Support services,
+# and proprietary license terms, please see https://rhodecode.com/licenses/
+
+import sys
+import logging
+
+
+BLACK, RED, GREEN, YELLOW, BLUE, MAGENTA, CYAN, WHITE = list(range(30, 38))
+
+# Sequences
+RESET_SEQ = "\033[0m"
+COLOR_SEQ = "\033[0;%dm"
+BOLD_SEQ = "\033[1m"
+
+COLORS = {
+    'CRITICAL': MAGENTA,
+    'ERROR': RED,
+    'WARNING': CYAN,
+    'INFO': GREEN,
+    'DEBUG': BLUE,
+    'SQL': YELLOW
+}
+
+
+class ColorFormatter(logging.Formatter):
+
+    def format(self, record):
+        """
+        Change record's levelname to use with COLORS enum
+        """
+        def_record = super(ColorFormatter, self).format(record)
+
+        levelname = record.levelname
+        start = COLOR_SEQ % (COLORS[levelname])
+        end = RESET_SEQ
+
+        colored_record = ''.join([start, def_record, end])
+        return colored_record