diff --git a/IPython/html/notebookapp.py b/IPython/html/notebookapp.py
index 9a04bed..9e26111 100644
--- a/IPython/html/notebookapp.py
+++ b/IPython/html/notebookapp.py
@@ -96,7 +96,6 @@ from .utils import url_path_join
 _examples = """
 ipython notebook                       # start the notebook
 ipython notebook --profile=sympy       # use the sympy profile
-ipython notebook --matplotlib=inline   # inline plotting mode
 ipython notebook --certfile=mycert.pem # use SSL/TLS certificate
 """