diff --git a/IPython/html/widgets/__init__.py b/IPython/html/widgets/__init__.py
index 062f0c0..9480d95 100644
--- a/IPython/html/widgets/__init__.py
+++ b/IPython/html/widgets/__init__.py
@@ -26,4 +26,4 @@ from .widget_string import HTMLWidget, LatexWidget, TextWidget, TextareaWidget
 
 # Warn on import
 from warnings import warn
-warn("""The widget API is still considered experimental and may change in the future.""", FutureWarning, stacklevel=2)
+warn("IPython widgets are experimental and may change in the future.", FutureWarning, stacklevel=2)